At Ahrefs, we write a lot of content. We have over 320 blog posts and more than 200 videos published on our YouTube channel—most of which are scripted.
Needless to say, we know a thing or two about creating awesome content that your audience wants to consume.
In this post, we’ll cover 13 best practices you can apply to your own content writing. But first, some basics:
What is content writing?
Why is content writing important?
Best practices for content writing
What is content writing?
Content writing is the process of researching, planning, writing, editing, and publishing content for the web. It may be a blog post, video script, sales page—anything that gets published online.
Why is content writing important?
Content writing is important because content has the power to help you attract and retain customers.
This is called content marketing, and it’s why you’re reading about content writing on the Ahrefs blog. By educating you on the importance of and best practices for content writing, we hope to increase your awareness, interest, and demand for our product.
Dividing the workload like this whatsapp number list allows both the vendor and the affiliate to focus on their strengths. The improvements are similar on desktop and mobile. Most of the focus in 2021 was on mobile results.
Best practices for content writing
Everyone has their own opinion on how to write the best content. The best practices I share below are merely the ones we’ve found to be true over the years and have helped us to thrive in our content creation efforts.
1. Use a template
You don’t have to start content writing from scratch. Most fall into a few types—listicles, how-to guides, reviews, and so on. Because of that, templates for them exist. You can use them as your foundation and fill in your research.
In fact, we’re using a template for this very post.